When Everybody’s Playing Moneyball, Nobody Is
Forecasting Nightmares May Muddle the Analytics Revolution
Keith Riegert, Co-Editor-in-Chief
BUSINESS ANALYTICS IS THE FUTURE. That’s the refrain I hear constantly, along with companies asking how they can “get analytics for [their] data?” The problem with today’s data trend is that if everyone is chasing the same signals in an industry, any statistically gleaned advantage washes away-but firms will spend a lot of time and money figuring that out. However, if you want to find out more about business analytics it is worth a look.
Companies today are swimming in numbers; there have been enterprises hailed as “the Moneyball of” investment banking, movies, publishing, health care, advertising, etc.…